Storytelling on Social Media: Building Your Author Platform with Alicia Boemi
Register HERE (WWA members only) Social media doesn't have to feel overwhelming or like a full-time job. The most effective author platforms aren't built on going viral; they're built on authentic storytelling, consistency, and meaningful connections with readers. In this hands-on workshop, participants will learn how to market their books through authentic storytelling instead of constant promotion. This course focuses on creating sustainable content not chasing trends. Week 1: Choosing the Right Platforms · Instagram, Facebook, TikTok, LinkedIn, Threads, Substack · Reels, Stories, graphics, static posts, newsletters · Where are your readers? Finding your target audience Week 2: What Should Authors Actually Post? · Basics of a post · Educational, entertaining, and promotional content - establishing content pillars · The storytelling framework Week 3: Content Creation Without Burnout · Creating one month of content in one afternoon · Tools and tips of the trade · Canva, Capcut, etc · Let's briefly talk trends Week 4: Growing Your Audience · Building community instead of chasing followers · Launch strategies · Collaborations · Measuring what actually matters Participants will leave with: · A personalized social media strategy · A 30-day content calendar · Content prompts for an entire quarter · Platform-specific best practices · A repeatable storytelling framework they can use for every book launch The way it works: Zoom links will be sent to writers prior to each session. Participants will share work electronically. Participants should be familiar with Zoom and willing to read their work aloud during the session. Please Note: WWA highly recommends that participants have a computer and reliable access to the internet. It is nearly impossible to participate in the sessions using only a smartphone. Having a rudimentary understanding of Word and Zoom is also recommended. Member Fee: $180 for all four sessions! Space is limited to a minimum of 4 and a maximum of 16 participants |
Alicia Boemi calls herself a ‘literary dabbler’, she is the author of the children's books, THE MAILBOAT DOG and THE SAFETY PATROL DOG. Alicia has a poetry chapbook called THE LAKE REMAINS coming out summer of 2026. She is also the owner of two businesses, a bookstore in Lake Geneva called Lakeside Books, and a social media storytelling agency called Izzy Works Media. |
